With an Eye on Reelection Brazil President Is Back on Twitter After Three-Year Silence

Dilma meets with creator of Dilma BoladaThe president of Brazil, Dilma Rousseff, is breaking close to three years of silence from her official Twitter account, Brazilian President Dilma Rousseff. On Friday, Rousseff sent a series of tweets joking with a famous parody account and defending Brazil’s economy.

The burst of social media activity comes a year before she’s up for re-election and three months after her popularity plunged in the wake of the biggest protests in a generation.

 

Rousseff’s return to Twitter is an attempt to neutralize a public image of being brusque and stern ahead of her campaign for re-election, according to Alexandre Barros, head of Early Warning, a political risk consulting firm.

“It’s something to better her image and show she’s accessible, that she talks to people, that she’s nice, because her reputation as far as being open isn’t very good,” Barbosa said. “She got better popularity today, and it’s an attempt to push this a little bit further.”

The fake account known as “Dilma Bolada” has almost 147,000 followers and is managed by Jeferson Monteiro, who sat beside Rousseff at the presidential palace during the exchange. They tweeted about Rousseff’s response to allegations of US espionage, the “More Doctors” program and economic growth.

“Of all economies worldwide, Brazil’s growth was the third fastest in the second quarter,” Rousseff tweeted. “Whoever bets against Brazil always loses.”

Rousseff’s official twitter account has 1.9 million followers and was originally created in April 2010. Rousseff tweeted that she will extend her social media presence to Instagram and Facebook

Approval of Rousseff’s government rose to 37% in September, up from 31% in July, according to a poll published this week by the National Industry Confederation.

Mercopress

Tags:

Ads

You May Also Like

Brazil Strikes Light Oil Off Sí£o Paulo Coast

It's been one week now that Brazil's government owned oil corporation Petrobras announced the ...

In Brazil, Interest Fears Bring the Bears In

Latin American shares weakened, amid concerns over higher interest rates. Brazil’s central bank was ...

Brazil’s Family Voucher Program Is in Need of an Overhaul

In Brazil, with senator Calheiros’ scandal still hanging over it, an increasingly tarnished Lula ...

Brazil: Their Business Are Soccer Jerseys from All Over the World

Supporters of Arab teams who live in Brazil are getting ready to see Saudi ...

Latest Revised Official Numbers See Brazil Growing a Mere 1% in 2009

The economic authorities in Brazil have again downgraded the economy's growth forecast for this ...

Bush Calls Brazil’s Lula and Asks About His Secret to Win Elections

The US President, George W. Bush, called reelected Brazilian President, Luiz Inácio Lula da ...

Sí£o Paulo, Brazil, Never Saw So Many Tourists: 11 Million

São Paulo, Brazil's largest city and the main economic hub in the country, received ...

Santa Catarina, Brazil, Indian child

Brazilian Anti-Indian Groups Threaten Bloodshed Against Land Demarcation

Two notes issued at end of last month by Brazil's Indianist Missionary Council (Cimi) ...

Morretes in southern Brazil

In Brazil, Feeling Like a Hero from a Colonial Time Tale

In the state of Paraná, Brazil, the high coastal range of Serra do Mar ...

MST, the Brazilian Landless Workers Movement

Lula Is Back. Now Is the Time for Brazil to Demand Changes

Now that the election has passed, the votes counted, and the winners and losers ...