• Categories
  • Archives

Brazil’s Gol Goes North and Teaches Mexico to Fly on the Cheap

Gol Linhas Aéreas Inteligentes S.A., Brazil’s no-frills airline, announced yesterday that it has signed an exclusive memorandum of understanding setting forth the Company’s intent to establish a low-cost carrier (LCC) in Mexico.

Inversiones y Tecnicas Aeroportuarias, S.A. de CV, Fernando Chico Pardo and CPH  are the Mexican partners of Gol. Inversiones y Tecnicas Aeroportuarias is known for investing in aviation-related ventures.


Gol and its Mexican partners have initiated plans to create a Mexican LCC based on the model Gol currently operates in Brazil. 


Gol launched its innovative low-cost, low-fare service in Brazil in January 2001, and is now the country’s second largest domestic airline, transporting over one million passengers per month.


The Mexican domestic civil aviation market transports almost 30 million passengers per year, and is the second largest in Latin America after Brazil.


The Mexican domestic air travel market has many similarities to the Brazilian market, including large, under-served cities, extensive geographic distances and traditionally high fares.


“Through our Mexican partnership, we plan to introduce the benefits of low-cost, low-fare air travel to Mexico, and collaborate in the development of the local airline sector. 


“We believe that the Gol concept and business model can be successfully established in the Mexican market and produce benefits for all segments of the population,” said Constantino de Oliveira Junior, Gol’s CEO.


Over the coming months, Gol and its Mexican partners will work to complete a shareholders agreement and begin applying for the necessary licenses to own, manage and operate an LCC in Mexico, as set forth in Mexican Aviation Law and other applicable regulations.  Plans are to commence flights in the Mexican market in the second quarter of 2006.


Gol Linhas Aéreas Inteligentes, a “low-cost, low-fare” airline, is one of the most profitable and fastest growing airlines in the industry worldwide.


Gol operates a simplified fleet with a single class of service. It also has one of the youngest and most modern fleets in the industry that results in low maintenance, fuel and training costs, with high aircraft utilization and efficiency ratios.


In addition, safe and reliable services, which stimulate Gol’s brand recognition and customer satisfaction, allow Gol to have the best value proposition in the market.


Gol currently offers over 350 daily flights to 42 major business and travel destinations in Brazil and Argentina, with substantial expansion opportunities.


In 2005, Gol plans to grow by increasing frequencies in existing markets and adding service to additional markets in both Brazil and other high-traffic South American travel destinations.


Gol Linhas Aéreas Inteligentes S.A. – www.voegol.com.br

Tags:

  • Show Comments (0)

Your email address will not be published. Required fields are marked *

comment *

  • name *

  • email *

  • website *

This site uses Akismet to reduce spam. Learn how your comment data is processed.

Ads

You May Also Like

Brazilians Fail PT, But Give Lula High Marks

The latest National Transportation Confederation/Sensus Institute poll (CNT-Sensus) shows that the popularity of the ...

In Brazil, the Carnaval Seems to Be Over. Next Stop: Hangover

Carnaval in the historic Brazilian city of Olinda is a non-stop, noisy affair that ...

The Guarani/Tupinikim Indians from Brazil are on a dispute with Aracruz Celulose

Brazil’s Justice Minister Accused of Illegality on Indian Land

One hundred and twenty days after the legal deadline, Brazil's Minister of Justice, Márcio ...

Pope Confirms Trip to Brazil in July for World Youth Day in Rio

On Sunday, the new pope used his Twitter account to praise the city of ...

Beer Makers in Brazil Busted for Half a Billion Tax Fraud

The tax embezzlement scheme allegedly practiced by the Schincariol beverage company may have diverted ...

MST, is Brazil's Landless Workers Movement

3,000 Brazilian Landless Take Over Farm in the Federal District

More than 600 families, about 3,000 people, from Brazil's Landless Movement occupied an abandoned ...

Brazil Sees Gap Widening Between Rich-Poor Countries in WTO Negotiations

The Doha round negotiations on global trade currently taking place in Geneva are edging ...

Foreign Capital Jumps Ship in Brazil

Latin American equities witnessed a heavy sell-off, strongly led by Brazilian shares, as foreign ...

For Brazil WTO Negotiations Will Go Nowhere Without Political Spur

The Brazilian Minister of Foreign Relations, Celso Amorim, said, Wednesday, January 4, that a ...

Investors Fear Brazil Is Stuck in Low Growth and High Inflation

Consumer prices in Brazil ended 2012 near the top of the Brazilian central bank’s ...