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TV Brazil: International TV with a Brazilian Slant

The experience of TV Brazil, a pilot station set up at the V World Social Forum (WSF) between January 26 and 31 in Porto Alegre, in southern Brazil, served as a laboratory for what will shortly become the first Brazilian channel committed to the integration of the nations of South America.

The joint effort made to cover an event of the proportions of the WSF will enable the team, composed of professionals from the TV Câmara (Chamber of Deputies TV), TV Senado (Senate TV), TV Justiça (Court TV), and Radiobrás, to select the aspects of their practical apprenticeship that will be useful for the future of the project.


To this end, there are plans to form a series of partnerships with public and private organizations from Brazil and other South American countries.


The coverage of the WSF was done in experimental character. The structure of the definitive transmissions is still in the planning stage.


Prior to the debut, the Management Committee will organize working visits to South American countries for the purpose of establishing agreements with local public and private broadcasting stations.


Besides exchanging images and news contents, the plans include exchanging programs that portray the diversity of South America.


To make up the programming schedule, the programming will be able to count on the collections of the original partner stations ( TV Câmara, TV Senado, TV Justiça, and Radiobrás), as well as programs from other producers and broadcasting stations in Brazil and other South American countries.


Co-productions are also on the agenda. A partnership with the Ministry of Culture is already underway.


Transmissions are expected to begin this year. The programming will give emphasis to news content, with the production of news reports and the showing of documentaries.


The programming schedule will also comprise cultural programs dealing with such themes as the music and films of Brazil and other South American countries.


The channel is coming into existence with the goal of strengthening the process of integrating the South American continent, through the participation of public and private stations, producers, and associations from Brazil and other countries.


Translation: David Silberstein
Agência Brasil

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