For the First Time European Outnumber Latin American Tourists in Brazil

The number of European tourists who came to Brazil in 2004 was greater than the number of Latin American tourists, for the first time. 1.834 million Europeans visited Brazil last year, as against 1.829 million from Latin America. In comparison with 2003, the number of European tourists was up approximately 20%.

"This survey of tourists has existed for three or four decades, and this is the first time we had more Europeans than Latin Americans," affirms Eduardo Sanovicz, president of the Brazilian Tourism Institute (Embratur). The data are published annually.

Sanovicz ascribes the increase to the commercial promotion program begun in 2003 with the National Tourism Plan, when Embratur concentrated on its activities abroad. He emphasizes the basic job done by the Brazilian Tourism Offices, known as EBTs, established in nine countries since 2003 to promote Brazil as a tourist destination.

For Sanovicz, because of the presence of a larger number of Europeans in the country, foreign tourists should inject US$ 4 billion into the local economy, a record amount. This figure came to US$ 3.2 billion in 2004.

ABr

Tags:

  • Show Comments (0)

Your email address will not be published. Required fields are marked *

comment *

  • name *

  • email *

  • website *

This site uses Akismet to reduce spam. Learn how your comment data is processed.

Ads

You May Also Like

Lula Vows that Accelerate, Grow and Include Will Shape Second Term

Brazilian President Luiz Inácio Lula da Silva was sworn in yesterday, January 1st, for ...

Brazil’s Gol Airlines Ends Year with New Routes and Tricks

Brazil Airline Gol announced it will equip its new Boeing 737-800 Next Generation aircraft ...

Brazil Insists Talks with Iran Should Continue Without Dogmatism

Brazil remains willing to mediate talks between the International Atomic Energy Agency and Iran, ...

Brazil Is Too Good of a Target to Be Without the A-Bomb

Brazil should develop the technological capacity to manufacture nuclear weapons, one of the country’s ...

Educating Americans

 The problem with Americans regarding Brazil is that for the most part, they are ...

Brazil Exports Grow Twice as Much as World Average Exports

Exports from Brazil generated the second best result of the year in August, with ...

Brazil: Boeing Tragedy’s Relatives Blame Legacy Pilots for the Gravest Mistake

Relatives of the victims of the Gol’s Boeing 737-800 accident in Brazil, which killed ...

Brazil’s E-Commerce Jumps 27%. US$ 2.5 Billion Sold in First Half

Brazil's electronic commerce grew 27% in the first half, compared with the same period ...

In Brazil Investors Snub Oil Price Hike

Brazilian and Latin American markets mostly advanced on the day, although Argentina moved lower. ...