Brazilian Orange Juice Sales to US Jump with a Little Help from Hurricane Wilma

Brazzil Magazine covers

Brazilian orange juice exports may grow as much as 50% this year, thanks to hurricane Wilma, which hurt production in Florida, in the United States (US), according to the president of the Brazilian Association of Citric Fruit Exporters (Abecitrus), Ademerval Garcia. Brazil is the world’s largest producer and exporter of orange juice.

"The United States is the second largest producer of oranges, but they suffered four hurricanes last year, which represents a big break in their production. This sequence of climatic events there winds up producing a greater demand for Brazilian orange juice. Brazil is the only country capable of supplanting the United States in terms of quality, quantity, and velocity to produce the surplus they require," Garcia affirms.

According to Garcia, orange juice sales rose 50% in 2003 and 2004. "This year we did not expect to repeat last year’s performance, but with what has just happened, it is possible that we will maintain last year’s level. Which represents something on the order of US$ 230 or US$ 250 million."

He went on to say that the desired increase in juice exports will not influence the price of the product on the domestic market, because the country has adequate reserves.

Garcia, who is a representative of the exporters, emphasized the importance of technological investment in orange production.

"Ten years ago, 1% of the area was irrigated; now we have 15%, which represents a very solid scientific investment. I would say that there is a balance between science, technology, demand, agricultural technique, and very sophisticate commercial investment in the Brazilian orange sector at this time."

Agência Brasil

Tags:

You May Also Like

Brazzil Magazine covers

WikiLeaks Reveals Paraguay’s Fear of Brazil’s Imperialism

According to a diplomatic cable exposed by WikiLeaks and reproduced by the Brazilian portal ...

Brazzil Magazine covers

Brazil Pushes Panic Button and Slaps Restrictions on 60% of Imports

The Brazilian government announced it has imposed restrictions on 60% of imports "to soften" ...

Brazzil Magazine covers

US Treasury Secretary Has Only Praise for Brazil

The United States Secretary of the Treasury, John Snow, affirmed Monday, August 1st, that ...

Brazzil Magazine covers

Brazil Outraged by Suggestion that New Air Accident Is Matter of Time

The head of an international air traffic controllers organization who said that it was ...

Brazzil Magazine covers

Brazil’s Gol Airline Flies Another Mile Into Collapsing Varig’s Airspace

Brazilian airline Gol, one of the fastest growing in the industry, will begin regular ...

Brazzil Magazine covers

It’s Up to Investors to Avoid Bubble in Bullish Brazilian Market

In an interview in London with Bloomberg Television, Brazil's Central Bank president admitted that ...