Brazil Expects More than 6 Million International Passengers in 2007

Taxis waiting at airport The number of foreign passengers arriving in Brazil grew 15.22% in October, 552,520 passengers arrived in Brazil, against 479,550 in the same month last year. According to figures supplied by the Embratur (Brazilian Tourism Institute), the result for 2007 should exceed that for last year, when international arrivals totaled 6.36 million.

Considering arrivals on regular flights alone, the growth was even greater, 18%. The number of passengers arriving was 532,840, against 451,330 in October 2006. According to the Embratur, this was the second month running in which growth of arrivals on regular flights was greater than the general average.

The calculation of international arrivals is done by the Brazilian Airport Infrastructure Company (Infraero) and includes foreigners and also Brazilians returning to the country.

The Brazilian Tourism Institute (Embratur) is promoting Brazil as a travel destination in 42 international trade fairs in the second half of 2007. In September alone, the institute together with national tourism companies participated in six international fairs in the United States, Japan, Russia, and France.

Brazil took part in the La Cumbre, held in Fort Lauderdale, in the United States, The Trade Show, in Las Vegas and the IT&ME, in Chicago, all of them held in September.

Participation in international fairs is one of the main strategies for promoting Brazil as a destination abroad, according to the Embratur.

At the fairs, the institute organizes stands where products and services can be showcased that are offered by companies, governments, and non-governmental organizations in the country.

The presence at trade fairs is in keeping with Plano Aquarela ('Watercolour Plan'), a tourism marketing project carried out by the Brazilian federal government.

"The fairs promote a positive image of Brazil in foreign countries, as they announce tourist destinations, products, and services in strategic markets, forecasted by Plano Aquarela, and at the same time they broaden the scope of business opportunities for our country," said the Business and Events director at Embratur, Marcelo Pedroso.

The institute also supports the participation of Brazilian exhibitors in international fairs by lowering their costs.

Until the end of the year, a total of 1,272 companies and organizations should attend tourism fairs outside Brazil with support from Embratur.

In the first seven months of this year, foreign tourists spent US$ 2.8 billion in Brazil. The amount was 12.37% greater than in the same period of 2006. Embratur estimates that expenditures, including exchange operations and use of international credit cards, will reach US$ 4.8 billion by year's end.

Tags:

  • Show Comments (0)

Your email address will not be published. Required fields are marked *

comment *

  • name *

  • email *

  • website *

This site uses Akismet to reduce spam. Learn how your comment data is processed.

Ads

You May Also Like

Exports of Brazilian Agricultural Products to Arabs Up 23%

Brazilian agribusiness exports to the Arab countries generated US$ 2.583 billion between January and ...

Stroke Takes Brazilian Maestro Moacir Santos Away

Brazilian composer and arranger Moacir Santos died Sunday, August 6, in Los Angeles where ...

UK’s Flybe Gets Up to 26 Brazilian Embraer Jets, a US$ 870 Million Deal

Flybe, one of Europe’s leading low-cost airlines, today announced an agreement with Embraer for ...

Calendar

To understand Brazil’s rural unionism, we need to distinguish among the movement’s four different ...

Killed in Haiti, Doctor Dedicated to Poor Kids Is Laid to Rest in Brazil

Zilda Arns was buried on Saturday, January 16, in the Campo Verde Cemetery in ...

200 Factories in Brazil on Overdrive for 2010 World Cup T-Shirts and Caps

For Apucarana, the 2010 World Cup is now part of the city’s routine. Apucarana ...

Rapidinhas

Back to Eden Rio’s Marquês de Sapucaí, the avenue where the Escolas de Samba ...

Ethanol pump in Brazil

84% of Cars Sold in Brazil Run on Ethanol, Gasoline, or Both

Flex-fuel vehicles, with technology that enables them to be fueled with alcohol, gasoline, or ...

Brazil: Ecologists Mad at Lula

Brazilian environmental groups are not happy with the measures taken by a government that ...