Already in the US and Europe, Brazil’s Samello Wants More Room for Its Shoes

The Brazilian factory Samello, largest shoes manufacturer in the region of Franca, in the interior of the southeastern state of São Paulo, is going to take the latest novelties in masculine shoes to Motexha.

Motexha is a trade fair directed to the fashion sector that will take place between the 12th and 15th of September in Dubai, in the United Arab Emirates.


“We are going to take the spring-summer collection, high quality products. We hope to open new clients and partners,” stated the exports manager at the company, Mauricio ívila.


Samello participates in fairs as part of a group of companies associated to the Shoes Association of Franca (Ascal).


Saudi Arabia and Oman are buying masculine shoes in leather from the manufacturer for about two years. According to ívila, the Arab countries still only represent a small share in Samello’s exports, which sells to 35 countries.


The company even manufactures shoes for international brands such as Cole Hann, Polo Ralph Lauren, HS Trask, Oakley, Fieramosca, Fairmount and Fratelli Rosetti.


The United States and Europe are the main importing markets from Samello. One of the products by the brand most sought for abroad, the original moccasins, sewn manually on the form, may cost up to US$ 150 to US$ 175 for the final buyer.


In Brazil, as well as the manufacturer distributing an exclusive collection with the Samello brand for the 28 franchised stores network, special lines are developed and manufactured for the brands Forum, Triton, VR, Crawford, Richards and Daslu.


Founded in 1926 in the city of Franca, Samello is currently national leader in the masculine shoes segment. The company was responsible for launching moccasins in the 1940s, the drivers in the 1970s, and the docksides in the 1980s.


Today Samello directs 45% of the production of 12,000 pairs per day to the external market. The company employs about 2,000 people in four factory units, two in Franca, in the interior of São Paulo, and two in Santa Rita, in the northeastern state of Paraí­ba.


The company counts also on the support of other companies of the group that produce soles and components, the MSM Produtos para Calçados Ltda and Vaccaro Componentes em Couro para Calçados.


Shoe Hub


Franca, located in the interior of São Paulo, counts on 500 shoes factories that generate about 23,000 direct jobs. The shoe hub already exports to more than 50 countries and the United States is the main importer.


According to information from the Ascal, in the first semester this year shoes exports from Franca have already yielded US$ 79.5 million.


Samello
Telephone: + 55 (16) 3711 2400
www.samello.com.br


Anba – www.anba.com.br

Tags:

Ads

You May Also Like

Ford Counts on Brazil to Help Cure Its US Ills

The presidency of vehicle factory Ford announced, after a meeting with Brazilian President Luiz ...

Brazil’s Lula Says Zero Hunger Will Be Big Success When Whole World Adopts It

In his weekly radio program, "Breakfast with the President," Brazilian President Luiz Inácio Lula ...

NY Times’s Joe Sharkey Sued in Brazil for Role in Boeing Crash

Rosane Gutjhar, the widow of one of the victims of flight 1907's accident, a ...

US Missionary Murdered in Brazil Gets UN Human Rights Prize

Dorothy Stang, an American nun murdered in Brazil three years ago and the slain ...

Experts Discuss in Brazil Global Good-Food Code

Expanding food access, improving product quality, and giving greater transparency to information on all ...

Brazil’s Author Paulo Coelho Talks About His Love for Islam

Paulo Coelho, the Brazilian writer who took the world stage with his thundering book ...

New Documents Show Role of Brazil’s President Elect as a Guerrilla Fighter

Dilma Rousseff, Brazil’s president-elect, gathered information and advised guerrilla groups bank hold-ups in the ...

Brazilian Airline TAM

Brazil and Portugal Leading Airlines Share Code and Air Miles Program

The Brazilian and the Portuguese leading airlines, TAM and TAP respectively, announced that they ...

Brazil’s Walter Salles Meets Kerouac On the Road

Jack Kerouac’s On the Road, symbol of a generation and a fundamental key to ...

Brazil’s Plan to Use Unmanned Vehicles to Fight Smugglers Ruffles Neighbors Feathers

Brazil wants to use unmanned air vehicles, VANT, along the border areas of neighboring ...