The 2005 target of Bical Calçados, a maker of children’s shoes from the city of Birigüi (in the interior of the state of São Paulo, Brazil), is to ship 30% of products exported to the countries in the Middle East and North Africa.
Bical sales to the Arab market started in 2003. The first customer was a distributor in Saudi Arabia. Soon after that, the company started selling to the United Arab Emirates, Kuwait, Oman, Qatar, Jordan, Bahrain, Lebanon and Egypt.
“Currently, the nine Arab countries import around 20% of our exports,” explained the company export manager, Silton Freire, who has just returned from a foreign fair.
Freire participated in GDS, the International Shoe Fair, which took place between March 11 and 14 in Düsseldorf, Germany. The manager explained that he returned to Brazil having made many contacts.
“As we already have exclusive representation contracts with distributors in all the Arab countries that import, the fair served as another opportunity to advertise our brand and make new contacts,” he explained.
The shoes made by Bical, which generates 1,200 direct jobs and also makes teen products, are shipped to 60 countries. So as to strengthen the publicity of the brand on the foreign market, last year the company organized television campaigns in some countries in Latin America, and placed advertisements in magazines.
In 2004, the company more than doubled exports. Of the around 310,000 pairs of shoes produced every month, 25% were shipped abroad.
Birigüi is currently the most important Brazilian children’s shoe hub. Around 80% of the children’s shoes that are exported from the country leave the city, and of those just 10% leave unbranded.
There are 166 factories officially installed in the city, of which 40 export. In 2003, 13,7% (32,000) of the 230,000 pairs of shoes made per day were exported and in 2004, approximately 16% (41,600) of the 260,000 shoes produced/day were sold on the foreign market.
Brazilian shoe producers ship abroad synthetic and leather shoes, and they compete in an average price range, above those of the Asian products.
Individual design and flexibility in the volumes of orders are two factors that favor the Brazilian product.
Bical
www.bical.com.br
Translated by Mark Ament
ANBA – Brazil-Arab News Agency
www.anba.com.br
Show Comments (19)
fiona
miss skibinski at Cutes
Hi please could you tell where i can buy bical sock shoes from i have a baby business and i trade in manchester in england. Many thanks fiona
Reem
Owner/Manager
Dear sir/madam,
i would like to carry your bical shoes in my baby shop in bahrain i was wondering if there is a wholesaler in the region if you could give me the contact if not can i have the contact details of your company as i cannot obtain it from your website because its not loading.
regards,
reem al khalifa
J.C.Imports
president
WE ARE FACTORIES REP, AND WHOLESALERS WE KNOW THE FASHION AND QUALITY OF BICAL SHOES. I WAS A CUSTOMER OF THEM FOR MANY YEARS, PLEASE CONTACT US TO ESTABLISH A COMMERCIAL RELATIONS. THANK YOU. JUAN BERMUDO
Lilach Elkayam
Owner
Hello,
I would like to sell your shooes in my shop.
Who is the distributor in Israel?
Regards,
Lilach
Charlotte Conyard
Director
Hi there, I wonder if you could help me get in touch with Bical. I have been searching on the www but haven’t as yet been able to get in touch with them. Could you provide me with an email address for them. Thank you!!
Mona Refaee
agent in UAE
hello
I am intersted to sell bical baby socks
iam in Dubai please contact with me
nonareef@gmail.com
dali
for wedding
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A.. Stolidis
agent
hello
i am interested to sell bical in Eastern European countries as Bulgaria,
Romania, Albania, Greece and Cyprus
pls give me a contact in brazil
thank you – A.Stolidis
Kim
Enquiry
Dear sir/madam,
i would like to carry your bical shoes in my baby shop in Durban South Africa. i was wondering if there is a wholesaler in the region if you could give me the contact if not can i have the contact details of your company.
Cleo
Ms
I am from Singapore and bought 2 pairs of bical for my kids but they have outgrown them. They are the best shoes that I’ve ever bought! I am looking for get more shoes at a good price. Please let me know where can i get it. The shop that we bought from has closed down.
Alicia Tan
Bical sock shoe
Hi,
I am from Singapore and I would like to know where can I order bical sock shoe from at a good price.
Andrea Lizcano Summers
GET INFORMATION
Hello,
I would like to get in contact with Bical Shoes , I will like to sell them in Colombia!!!
Thanks,
Andrea L.S.
aplizcano@yahoo.com
lisbeth holland
hi
hi
I would like to get contact with “Bical sock shoes. Casn you sent me please the email addree or any telephone number
Kind Regards
Lisbeth Holland
Venezuela
Theresa
Hi there,
I really would like to get in contact with “Bical Sock shoes”. I wonder if you could help me with their emailaddress and homepage?
Kind Regards
Theresa
Nancy
Owner
Hi there,
My name is Nancy, I am the owner of baby retail shop in Thailand. I really like bical sock shoe. Please be so kind help me get intouch with Bical.
Thank you so much.
Best regards,
Nancy
john
Bical kids shoe dealer in the USA
Bical shoes are a great choice. Awesome styles and selection.
LPiscopos
Hello, I am looking for contact information for Bical. Thank you.
Guest
celeste sy
how can i contact Bical if i want to bring Bical poducts to the Philippines?
Guest
contact
I would like keep contact whitch a people about busines in china.
Can send me email these people for contact